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INTERVIEW: Bayern sales chief Kasper on maintaining Kane hype and pushing other clubs to grow Bundesliga appeal

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INTERVIEW: Bayern sales chief Kasper on maintaining Kane hype and pushing other clubs to grow Bundesliga appeal
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Football · World

INTERVIEW: Bayern sales chief Kasper on maintaining Kane hype and pushing other clubs to grow Bundesliga appeal

Bayern Munich's social media pages boomed after Harry Kane won the Ballon d'Or, but now the aim is to retain that level of interest. Tasked with fulfilling that role is the club's Marketing and Sales ...